In a significant media move, former President Donald Trump is set to appear on Joe Rogan‘s popular podcast “The Joe Rogan Experience” for the first time. The recording is scheduled for Friday at Rogan’s studio in Austin, Texas.
What Happened: Rogan, who commands a massive following of over 14 million on Spotify, consistently ranks among the top national podcasts. As per two anonymous campaign officials, Trump will travel to Austin, Texas, to record the session at Rogan’s studio, Reuters reported on Tuesday.
This marks Trump’s first appearance on Rogan’s podcast despite their complex history. In August, Trump criticized Rogan after the podcaster praised Robert Kennedy Jr. as a standout among politicians.
Rogan has previously described Trump as an “existential threat to democracy” but has since acknowledged Trump’s economic successes.
Why It Matters: This podcast appearance comes at a critical time as the 2024 presidential election approaches. Both Trump and Vice President Kamala Harris have been rumored to consider appearances on the podcast potentially positioning Spotify Technology SA (NYSE:SPOT) as a key player in the election media landscape. The platform could benefit significantly from political advertising and increased media attention.
In a recent episode, Rogan also discussed Trump’s presidency, noting that while Trump was not the dictator some feared, his tenure was marked by economic growth and attempts to streamline government operations.
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This story was generated using Benzinga Neuro and edited by Pooja Rajkumari